Mojo Exam : Case Study

they use the media language to attract the target audience, the target audience of MOJO is normally men in their mid-40s to 50s this cover would attract people in this age because they would have been growing up in the time of when FLEETWOOD MAC was the most popular at this time. 

The gold colour on the cover gives the cover a 'rich' feel and the red on the cover stands out it draws you into the magazine and make you want to read it the black and white colours will appeal to older readers. 

the main image is of FLEETWOOD MAC and this will appeal to the readers because of how long the band has been around and it will give the readers time to reminisce about the band!

the layout is quite sfistacted and there aren't lots going on so it shows that the magazine is for an older audience 

The MastHead is hidden behind the picture of FLEETWOOD MAC, the MastHead is white but has a drop shadow on it and the 3d effect makes it stand out.
       

Mojo Magazine

MOJO CASE STUDIES

Mojo is a popular British music magazine the features very famous bands or performers on the covers one of those bands that recently went on tour are Fleetwood mac !! 

The mojo magazine was created on the 15th October 1993 and the average mojo readers are 30 to 50 years 

The distributing company for mojo is Bauer media 

the main gender that reads the magazines are mainly men at 75% men reading and the magazine 

the nationality that read the magazine is mainly European    
   

Fleetwood mac research

The origins of the band Fleetwood mac trace back to London in 1967 half of the band members are British and half of them are American so they had fans from all over the US and the UK    

media language terminology

Masthead means

Search Results

Featured snippet from the web

In publishing, a masthead is a list at the top of a page that includes the names of editors, writers, and owners, as well as the title of the newspaper or magazine. You'll usually find the masthead on one of the first few pages.

one markers

which body regulates radio and tv ?

Ofcom. Ofcom is the regulator and competition authority for the UK communications industries. It regulates the TV and radio sectors, fixed line telecoms, mobiles, postal services, plus the airwaves over which wireless devices operate.



which body regulates newspapers ?


Who regulates newspapers now? Newspaper editors must follow the rules of the Editor's Code of Practice . Before the Leveson inquiry, newspapers and their editors were regulated by the Press Complaints Commission (PCC) . After the Leveson Inquiry it was replaced by the Independent Press Standards Organisation (IPSO).

music industry magazine target audience

Music Industry

major UK music magazines target audience

  

target audience               

gay men               

young girls  

documetry film making:)

documentary film making is where someone or a group of people make a factual film that can educate the watcher 

   

national and international storys/eco schools

Climate change: Antarctic Peninsula 'can still avoid irreversible change'

Climate change: Antarctic Peninsula 'can still avoid irreversible change' - BBC News







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Ecosia 



Ecosia - the search engine that plants trees

they plant trees for every search the happens 
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" Together, we are the voice of the ocean "

Surfers Against Sewage | Environmental charity tackling plastic pollution

Lego Dirt

Q1. PEGI

Q2: 1. To get more publicity by playing the game to learning the plot of the game the characters and the    

    2. get more profit and a bigger target audience by the game sells and people would bye the DVD or in cinema.

Q3:   

Lego Movie Adverts

TV advert 


Tv advert are usually put on tv from 6 pm to 11/12 pm that is for movies anyway . The reson they are put on there at that time is because that is when most people get home from work so the peck time is during that time. By putting it at this time the most people would see it so they could get more people would go to watch the film .!.!


The Lego Movie Marketing  

The way the lego movie made money off of marketing is by. They made 4 diffrent adverts out of lego .

 these adverts where for THE HEART FOUNDATION , CONFUSED . COM , BT and PREMIER INN after every ad they would have a 5 second thing advertising the lego movie and at the end of all the ads they did a trailer that was about 1 min that got a lot of people to watch the film .

 These ads BROKE bondereys in the marketing world they got more marketing because they posted it on youtube and in a week it got up to a million views and people went crazy on socil media 


The impact it had was that it made people want to go watch the movie because of all the hype it had and poeple loved the film 

Lego Movie Poster Campaign

Lego movie poster campaign

Denotation: the literal or primary meaning of a word, in contrast to the feelings or ideas that the word suggests.

Connotation:an idea or feeling which a word invokes for a person in addition to its literal or primary meaning.

these to poster are very alike

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   MOVIE       :::    GAME

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film posters are released before the film comes out teser poster are released before the whole film is edited then they release a theatrical poster to get people hyped about the film
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Postmodernism

Postmodernism
a late 20th-century style and concept in the arts, architecture, and criticism, which represents a departure from modernism and is characterized by the self-conscious use of earlier styles and conventions, a mixing of different artistic styles and media, and a 
general distrust of theories.


Post-Postmodernism